Good Read: Zune’s new tune

Posted by Chris Leckness on 01/16/08

Here is a good read that Luigi shared with me. It's called "Zune's new tune". He mentioned a couple quotes from the article that he liked...

..."We're developing a brand that is more warm, more welcoming, kind of a smarter alternative," says Jason Reindorp, a marketing director at Zune.

and

"The folks on the cutting edge of that group said, 'I don't want a waify little iPod. I like the colour of the Zune. I like the chunkiness.'"

Check out the article at Theglobeandmail

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38 Responses for "Good Read: Zune’s new tune"

Soccerfreak24 January 16th, 2008 at 2:33 pm 1
ya, I was looking at that article a couple days as well.. it was alright.. although i’m not sure I agree with "I like the chunkiness" haha, but it’s not hte end of the world if it’s packing a few extra pounds(like the ipod nano but thats just width)
adamross55 January 16th, 2008 at 10:04 pm 2
ha ya i dont agree with the chunkiness either. The ipod nano is actually incredibly tiny if u c it in real life. i was amazed. lol
edge0 January 16th, 2008 at 10:12 pm 3
a little chunkiness isn’t always a bad thing…lol…
Soccerfreak24 January 16th, 2008 at 11:00 pm 4
adamross55: haha ya.. i’ve seen it in real life as well.. It’s quite small don’t get me wrong, but the actual width makes it look like a bit of a porker for it’s size… lol. Super thin though.
adamross55 January 17th, 2008 at 3:10 pm 5
soccerfreak24: ya it does look kinda fat especially in pictures. I actually think the screen on the fatty nano is a little bigger than on the zune 4/8.
Soccerfreak24 January 17th, 2008 at 3:43 pm 6
adamross55: Ya, definitely does look pretty fat in pictures, My friend has a zune, and his lil sister has a new gen nano… And she’s regretting it. He says the screens are the exact same size, and the zune is just more entertaining, better features(like wireless sync and such) for the same price. Now his sister wants a zune
Xerosis January 17th, 2008 at 9:46 pm 7
I also disagree with the chunkiness, I really wish my 80 was just a little thinner, but I’m also glad it isn’t too thin…
Soccerfreak24 January 17th, 2008 at 10:02 pm 8
Xerosis: Haha, I see what your saying.. b/c i’m starting to get a bit concerened.. being as apple keeps making the ipods thinnner and thinner.. I mean… any thinner than the nano is right now.. and people will be snapping them left and right! Btw, the 80 defenitely could be a tad thinner.
hmg_guy January 18th, 2008 at 3:24 am 9
haha chunkiness i like that. i think the zunes are fine not to bigg and not to small like the nano. i need to get a zune!
azaas January 18th, 2008 at 3:33 am 10
Maybe the screen on the nano is bigger and even crissper than the screen on the flash 4/8 gig zune.But this is not a concern at the moment cause it won’t be long before that’s get fixed [even a firmware update could do that so no need to go out and buy a new product].I’ll have to disagree with chunkiness,just because avoiding nano like size doesn’t mean you end up with a "brick" in your hands.I’m sure microsoft will come up with not only a valid,but an amazing,device [sizewise ofcourse] so yeah..At the moment i’d have the 4/8 zune over the nano anyday,but when it comes to bigger models i’m sticking with the apple’s products,BUT waiting anxiously for Microsoft to take me over with some amazing products

I really have great hopes on Microsoft,when it comes to portable media.Let’s just wait and see what they’ll do to impress us all.They proved what they’re capable for with the flash zunes.Now waiting for their "invasion" to the bigger model market.And god i’m sure it’s gonna be an epic product.Not just decent,not even amazing.EPIC is the word i’m hoping to use when their new ideas come to realization
Xerosis January 18th, 2008 at 9:23 am 11
@ azaas: I was sold when I saw the 80…so I’ve already been impressed…I figured the 80 was a "bigger model"…
adamross55 January 18th, 2008 at 6:15 pm 12
soccerfreak24: haha who doesnt want a zune! heck i have a nano and i would trade it in for a zune in a second. i kinda want the zune 80 but any zune will work cause im zuneless. lol.
Soccerfreak24 January 18th, 2008 at 6:18 pm 13
Adamross55: Lol, you don’t know how bad I want a zune.. i’m stuck with my ipod 30 video.. that is begining to freeze and has major lag.. it’s pretty bad. I originaly liked the 80 gig’s as well, but after my friends got both types, I think i’m leaning more toward the 8 gig..
adamross55 January 18th, 2008 at 6:23 pm 14
Soccerfreak24: i dont want my nano any more. My friends have a 30gb and an 8gb. I have never seen an 80gb before it looks pretty cool in the pics. I want red or black i cant decide. Are you in the contest.
Soccerfreak24 January 18th, 2008 at 6:29 pm 15
Adamross55: ya, I got a friend with a 30 gig, 2 with 80 gigs, and 1 with a 4 gig.. I’ve been trying to spread the word at my school.. and it’s been working.. my friends are starting 2 buy em. However, I still lack one.. so I entered this contest.. b/c a green 8 is what i’ve been wanting. Not sure how good my chances are since I just joined recently, but I hope they give me a fair look for what i’ve done since. But GL to you 2, because I take it your in it also?
adamross55 January 18th, 2008 at 6:43 pm 16
Soccerfreak24: yes im in also i hope i win. I think there are 3 so hopefully we both win. Ya some people have bought zunes at my school but i just cant seem to come up with about $250. What state r u in?
Soccerfreak24 January 18th, 2008 at 6:48 pm 17
Well, I was thinking their were 3 zunes at first as well, but I looked back to the past contest and 2/3 are like a dock and case.. so it’s only 1 actual zune. I’ve got my 30 gig video.. that is falling apart.. and is the most lagged up thing you could imagine. I have about 50 bucks Which is… not enough for an 8 gig zune. Life goes on though
adamross55 January 18th, 2008 at 6:53 pm 18
soccerfreak24: ya i have less money than u. But here in las vegas every store seems to be sold out of zune 80s. That sucks i wish it was 3 zunes but whatever.
Soccerfreak24 January 18th, 2008 at 6:55 pm 19
haha lol, our stores are finnally starting to get them.. But yah, 3 zunes would be nice.. Although; I’ve noticed this site gets zune news quite a bit faster than my previous zune sites.. like zunescene and zunerama, so i’m getting my fill of zune info
adamross55 January 18th, 2008 at 6:57 pm 20
ya thats for sure lots of good info on this site. I also check out mobilitysite.com its another one of chris’s sites its really good also.
Soccerfreak24 January 18th, 2008 at 7:01 pm 21
Hmmm, seems like a good site.. although.. not enough zune info .. The WOW pen looked pretty cool though..haha
adamross55 January 18th, 2008 at 7:10 pm 22
Ya its pretty cool. Its not really about zune as much more about mobile phones and pocket pcs.
Soccerfreak24 January 18th, 2008 at 7:24 pm 23
Ya, that’s what it seems like. Hmm, what font did they use to make the "win a zune" pic.. I need to find it for some images i’m making..
adamross55 January 18th, 2008 at 11:01 pm 24
I dont know what font they used. Its pretty cool though.
azaas January 19th, 2008 at 2:14 am 25
@Xerosis : by the term "bigger model"i meant a flash based memory bigger model….sry if i didn’t make that clear enough hehe
azaas January 19th, 2008 at 2:23 am 26
@adamross55 and soccerfreak24 : All of my friends have a zune or two.Some of them got the 80[actually my e-friends,so haven't looked at it up close] and some the 8giger.Those who got the 8gig completelly tossed away the nano.Those with the 80…..wanna get the 8 LOL.If the 80 was flash based i’d prolly have it over any other player but hey i’m happy with all my players so no worries ^_^
Soccerfreak24 January 19th, 2008 at 11:22 am 27
azaas: Ya, I got 2 friends with 80’s and 1 friend with a 4 gig… The kids with the 80’s love them, but after seeing the 80’s so much I’m starting to lean toward the 4/8 gig’s. But ya, it’d be really nice if the 80 was flashed based, i’d even be alright with a 30 gig flash based, with a screen like the 80.
azaas January 20th, 2008 at 4:33 am 28
Soccerfreak24 you’re my alter ego man was heading back here to add that [zune 30 flash] when i saw your comment lol Sweet cheers
Soccerfreak24 January 20th, 2008 at 11:03 am 29
azaas: hahah, well my 30 gig ipod’s got enough memory 4 me, so I figured it’d be great if it was flash based.. and it was a zune
Felicity_sofbal January 20th, 2008 at 12:59 pm 30
Hey everyone im really confused on this site and i dont know how to work it at all but i have some questions on how what the difference between a zune and an ipod is im not that good with this kinda stuff so anything you can do to help would be great.

Felicity~
Xerosis January 20th, 2008 at 1:03 pm 31
Sign up on the forums and ask. Here’s a link to a post about that already: Zune vs iPod forum post
adamross55 January 20th, 2008 at 6:58 pm 32
Soccerfreak24: well i have seen soooo many 8gb zunes that i am kinda leaning toward the 80. Plus i need more storage than 8gb.
Soccerfreak24 January 20th, 2008 at 7:13 pm 33
Well, i’m the opposite, I see zune 80’s all the time at school now, never seen a zune 8 although I have seen a zune 4 which is pretty much the same..
PS: Packers are up by 4!
adamross55 January 20th, 2008 at 7:24 pm 34
soccerfreak24: Well ya my friends have zune 4/8 and zune 30. Today was the first time i saw a zune 80 at best buy i was getting windows vista. Go Green Bay! lol
Soccerfreak24 January 20th, 2008 at 7:27 pm 35
Adamross55: Ya, I also have a friend with a 30, I just really like the 4/8 especially the size(although they still could be smaller) But ya, i’m a dolphins fan, bro’s a packers fan.. So this year I’ve been a bit of a pack fan.. b/c of the dolphins lack of doing anything.(and not being on TV) but ya, g2g watch the game.
adamross55 January 20th, 2008 at 7:29 pm 36
Soccerfreak24: The zune 4/8 are similar to the 1st and 2nd gen nano but i guess they could be a bit thinner. Enjoy the game.
Soccerfreak24 January 20th, 2008 at 9:20 pm 37
yah, like the 1-2 gen nano, just play video. Good for a first atttempt at flash. They could defintely be thinner, and utilize the screeen space better. Gah, great game.. can’t believe packers lost.
adamross55 January 20th, 2008 at 9:29 pm 38
oh the packers lost i didnt get to watch the game. I know the screen is like the same size as the new nanos screen but for some reason the screen seems so small compared to the nano.