To me, zune arts has never been something I really paid much attention to. Sure, I watched a few of their video's and subscribed to the podcast but it never seemed as though zune arts really had much of an affect on people. However, back in November Feed Company made an effort to expose "Masks" and the results are pleasing. AdRants.com pointed out the stats, 

- Over 6,500 users marked "Masks" as a "favorite"
- The video gained "highly positive" rating from over 4,000 viewers
- 561 users subscribed to Zune Arts channel
- 50 users responded to "Masks" with their own video
- The video was featured on the YouTube homepage during the first week of January, bringing "Masks" and "zune-arts.net" front-and-center of the site's immense audience for a period of one week, thus increasing awareness of Zune Arts and driving traffic to the micro-site
- It was featured as a film and animation feature on all 18 international YouTube sites
- Labeled "Stellar animation from Zune Arts" by YouTube Editorial Team
- Featured on Lisa Nova (YouTube celebrity with over 75,000 subscribers) channel

 

It is apparent that the attempt was successful and this video boasts some impressive figures(which have increased since these stats were posted). Obviously this doesn't necessarily mean the zune sales themselves increased significantly, but zune arts definitely got a lift and continued the task of exposing zune to the public.